Web Essence

AI & PROCESS AUTOMATION

Automate your business with AI

From Brossard, we help small businesses connect forms, CRM tools and APIs with n8n and AI: less manual entry and follow-up under human oversight.

Explore what I can automateSee examples

Automations built around your real processes, not generic solutions.

FROM WEBSITE FORM TO YOUR TEAM, NO COPY-PASTE

ILLUSTRATIVE EXAMPLE
  1. 01New quote request
  2. 02Project details organized automatically
  3. 03Acknowledgment prepared
  4. 04Forwarded to a manager

IN USE AT WEBESSENCE

See how WebEssence automatically processes a new inquiry.

When a prospect fills out our form, an automated process analyzes their inquiry, identifies their needs and sends us the information we need for personalized follow-up.

Explore the steps of our operational workflow. This walkthrough does not submit an inquiry.

  1. A prospect fills out the form.

    The visitor describes their project, budget and needs.

    Explore this step’s role — A prospect fills out the form.
    The information provided is the starting point for analyzing the inquiry.

  2. AI analyzes and qualifies the inquiry.

    The system checks the information received, analyzes the needs and classifies the inquiry against qualification criteria.

    Explore this step’s role — AI analyzes and qualifies the inquiry.
    A spam check precedes AI analysis. Qualification helps prepare the inquiry for review.

  3. A notification is sent.

    Relevant information and a summary are sent to the person responsible to help them handle the inquiry.

    Explore this step’s role — A notification is sent.
    The person responsible receives the useful details by email to review the inquiry.

  4. A person takes over.

    The person responsible reviews the information and decides on the appropriate response.

    Explore this step’s role — A person takes over.
    AI does not replace human judgment: the person responsible stays in control of the response and follow-up.

Discover how this type of solution can be adapted to your business needs.

Let’s automate your process

How much time does your team still lose to repetitive tasks?

  • 01Leads arrive through forms, email or messages.
  • 02Every request needs to be read manually.
  • 03Some follow-ups fall through the cracks.
  • 04The same data is copied between tools.
  • 05It is not always clear which prospects to contact first.
  • 06Your software does not communicate.

Automation connects these steps to reduce manual work and speed up follow-ups.

PROCESSES THAT WORK FOR YOU

Every task off your list counts.

Automatic lead qualification

Automatically assess the needs, budget, urgency and potential of each new request.

Priority lead notifications

Alert your team immediately when a valuable opportunity arrives.

Forms connected to your CRM

Avoid manual entry and automatically centralize new requests.

Automatic follow-ups

Trigger follow-ups based on a prospect’s behaviour or status.

Automatic assignment

Route requests to the right person based on service, region or priority.

Email automation

Confirmations, reminders, follow-ups and internal notifications at the right time.

Tool synchronization

Keep information flowing between your CRM, forms, spreadsheets and business software.

AI analysis and summaries

Automatically summarize, classify and structure requests or documents.

Custom API integrations

Connect systems that do not naturally work together.

ILLUSTRATIVE EXAMPLE

An example for a renovation company.

Here is an example of a solution WebEssence could build for a renovation company: a quote request submitted through the website is automatically organized, a personalized acknowledgment is prepared, then the request is forwarded to a manager for validation and follow-up.

From quote request to follow-up.

ILLUSTRATIVE EXAMPLE
  1. 01New quote request
  2. 02Project details organized automatically
  3. 03Acknowledgment prepared
    📩 Instant confirmation✍️ Personalized message⏰ Scheduled follow-up
  4. 04Forwarded to a manager

📋 New request — Kitchen renovation

Project described, budget provided, photos attached.

Suggested action: validate and contact the client within 24 hours.

Less manual work. Better follow-through.

  • Faster responses to your best prospects
  • Fewer forgotten leads
  • Less copying between tools
  • Clearer sales priorities
  • More consistent processes
  • Better visibility into opportunities
  • More time for your team

SETUP · INITIAL COST

Start with what slows you down.

Starting prices based on your process. Each estimate defines the tools, steps and expected outcomes.

Essential automation

Starting at995 CAD

Automate a repetitive task and free up time to focus on your business.

Discuss my needs — Essential automation

What is included

  • Needs assessment
  • 1 main workflow
  • Up to 2 tools or connectors
  • Simple logic and automatic notifications
  • Configuration and testing
  • Launch
  • Up to 14 days of fixes after delivery

Examples

Form → automatic notification; data transfer between two tools; simple request classification; team notification.

Scope and limits — Essential automation

This plan covers a simple process, clearly defined during the initial assessment.

It does not include a conversational chatbot, an autonomous AI agent, complex CRM integration or custom API development.

Additional integrations, processes and advanced features require a separate estimate.

The correction period covers issues with the features originally delivered. It does not include new requests or ongoing maintenance.

Connected system

Starting at2,495 CAD

Connect your tools, centralize requests and automate follow-ups to reduce manual work.

Discuss my needs — Connected system

What is included

  • Needs assessment and process design
  • Up to 2 connected workflows
  • Up to 3 tools or connectors
  • Standard integration with an existing CRM
  • Conditional logic and automatic notifications
  • Simple AI qualification or processing, depending on the project
  • Configuration, testing and launch
  • Brief documentation
  • Up to 14 days of fixes after delivery

Examples

Form → AI qualification → CRM → team notification; data synchronization between your tools; automated follow-up on customer requests.

Scope and limits — Connected system

This plan covers a connected process whose steps, tools and rules are defined before work begins.

The included CRM integration applies to an existing CRM with a compatible standard connection. It does not include building a complete CRM, major data migrations or integrations requiring custom development.

Simple AI qualification does not include a full conversational assistant with memory, a cumulative profile and autonomous management of multiple processes.

Any additional workflow, connector or process is assessed separately.

The correction period covers issues with the features originally delivered. It does not include added features, process changes or ongoing maintenance.

Advanced automation & AI

Starting at3,500 CAD

Create an intelligent system tailored to your operations to better manage requests, customers and processes.

Discuss my needs — Advanced automation & AI

What is included

  • In-depth needs assessment
  • Custom architecture
  • Multiple workflows within the agreed scope
  • Advanced integrations
  • Business logic and AI features tailored to the project
  • Scenario testing and handling of errors specified in the scope of work
  • Launch
  • Technical and functional documentation

Examples

Conversational AI assistant; automated lead qualification and follow-up; CRM and API integration; automated appointment booking; interconnected processes across multiple tools.

Scope and limits — Advanced automation & AI

The starting price covers an advanced solution with a limited scope, defined during the initial assessment.

Systems combining a conversational AI assistant, multiple interconnected processes, a CRM, automated appointment booking and complex follow-ups require a custom estimate.

The number of workflows, connected tools, AI features, processing scenarios, tests, documentation and support terms are specified in the quote.

Additional development and changes beyond the approved scope are assessed separately.

Each project is assessed based on the tools to connect, process complexity, data volume and required features. Displayed prices are starting prices. Platform subscriptions, AI API fees, licences and third-party services are billed separately unless otherwise specified in the quote.

Ongoing maintenance, automation monitoring and feature enhancements can be covered by a separate monthly plan.

AFTER LAUNCH

Care and maintenance

Optional · Separate agreement

An automation needs to stay reliable over time. Our maintenance plans help monitor your systems, correct issues and keep your processes running.

Essential maintenance

99 CAD/month

For a simple automation.

What is included

  • Periodic workflow monitoring.
  • Review of executions and errors.
  • Corrective maintenance of delivered features.
  • Email assistance.
Scope and limits — Essential maintenance

This plan covers one simple workflow within the scope originally delivered.

New features, new connectors and process changes are not included.

Monitoring is periodic and does not constitute a real-time response service.

Connected maintenance

199 CAD/month

For systems using several interconnected tools.

What is included

  • Periodic workflow monitoring.
  • Checks of connections between tools.
  • Execution error analysis.
  • Corrective maintenance of delivered features.
  • Up to 1 hour of minor adjustments per month.
  • Email assistance.
Scope and limits — Connected maintenance

Minor adjustments include small changes to existing processes, without creating a new workflow or developing a new integration.

Unused hours do not roll over to the following month.

Major changes and new features require a separate estimate.

Advanced maintenance & AI

Starting at349 CAD/month

For complex systems with multiple automations, advanced integrations or AI features.

What is included

  • Periodic automation monitoring.
  • Review of executions and AI calls.
  • Monitoring of errors and connections.
  • Corrective maintenance within the agreed scope.
  • Checks of existing integrations.
  • Technical assistance and follow-up under the service agreement.
Scope and limits — Advanced maintenance & AI

Pricing depends on the number of workflows, integrations, execution volume, complexity of AI features and level of monitoring required.

Included hours, response times and intervention terms are defined in the quote.

This plan does not automatically include new features, additional development or a 24/7 response service.

Maintenance is optional and covered by a separate agreement. Platform subscriptions, API fees, licences and third-party services are not included unless otherwise specified in the quote. New features, major changes and additional development are billed separately. Periodic monitoring does not guarantee continuous availability or a 24/7 response service.

The correction period included in the setup plans covers issues related to the initial delivery. It should not be confused with monthly maintenance.

FROM YOUR NEEDS TO YOUR DAILY OPERATIONS

A simple method. Carefully managed steps.

  1. 01

    Analysis

    We identify repetitive tasks and friction points.

  2. 02

    Architecture

    We determine which steps and tools need to connect.

  3. 03

    Automation

    We build, secure and test the workflows.

  4. 04

    Launch

    We deploy and validate the system with real cases.

AI & PROCESS AUTOMATION

Tell us about your process.

Describe what takes up your team’s time and which tools you use.

Only your name, email, automation needs and consent are required. A phone number is required if you choose phone contact.

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Still losing time to tasks that could be automated?

Let’s review your current process and see what can be simplified, connected or automated.

Review my process